Barneys New York has petitioned Society for Rational Dress designer, Corinne Grassini, to create a private label collection for its Spring 2009 season. It will be sold exclusively at fourteen select Barney's Co-Op locations nationwide.
"People are looking for interesting product that is versatile. You can wear these tops to work and out at night and the price point is very sharp-that is something people are really noticing these days.
It's a designer look at a really approachable price point, and it's very original. There can be a sense of sameness with a lot of lines, but not with SfRD.They have their own distinctive voice." -Megan Mitchell, Senior Buyer Barney's Co-Op.
SfRD's first capsule collection "Society for Rational Dress exclusively for Barneys" features luxurious spun-rayon tops with signature delicate leather, and antique brass metal detailing.